Friends enjoying wine at a cellar door
A ChikPea, Inc. Product
CellarTrek
Every bottle is part of the journey.

The AI wine companion that knows your cellar, teaches WSET, and connects you to the world's finest venues — wherever the journey takes you.

Begin your journey Explore CellarTrek
9 Languages
AI Sommelier
WSET L1 · L2 · L3
Free To start
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Cellar management AI sommelier WSET curriculum Venue connect Social events Label scanning
Friends enjoying wine together
Share the moment
With friends
Wine collector examining a glass in the cellar
Every cellar tells a story
Track every bottle
Couple walking through the vineyard
The journey begins here
Host your next event
CellarTrek · Everything in one place

Built for the serious
wine collector

CellarTrek brings together every tool a wine lover needs — without the fragmentation of using five different apps.

01
🍾

Cellar management

Track every bottle by format, quantity, vintage, and region. Open bottles, mark consumed, manage trade listings. Your cellar — always current.

Core feature
02
🤖

AI sommelier

Get AI-generated tasting notes, food pairings, and wine stories for every bottle. Ask anything about any wine and get an expert answer in seconds.

Premium
03
📷

Label scanning

Point your camera at any label. Claude vision identifies the producer, vintage, region, and grapes — and fills your cellar record automatically.

Premium
04
🎓

WSET on the go

Complete WSET Level 1, 2, and 3 curriculum with AI-generated lessons, spaced repetition flashcards, and graded quizzes — at your own pace.

L1 free · L2–3 Premium
05
🏛

Venue connect

Join wine bars, restaurants, and wineries on CellarTrek. Get their latest arrivals, exclusive events, and member-only offers — directly in your app.

Free
06
🥂

Events & groups

Create wine tasting events with pairing menus and AI-written invitations. Send RSVP links. Print name cards, wine cards, and seating plans.

Free
Learn wine properly

WSET-structured
curriculum built in

No other cellar app teaches wine. CellarTrek has the complete WSET L1 through L3 curriculum with AI-generated lessons, flashcards with spaced repetition, and graded quizzes — so you learn while you drink.

🍷 WSET Level 1 — Wines Free
🍾 WSET Level 2 — Wines Premium
🏆 WSET Level 3 — Wines Premium
🗺 Regions · Grapes · Production Free
Start learning free
WSET Level 2 · Topic 4 of 18
The Grapes of Burgundy
Burgundy's greatness rests on two varieties: Pinot Noir for the reds and Chardonnay for the whites. The region's limestone-rich soils, combined with its continental climate, coax extraordinary complexity from these grapes that no other region can replicate...
Pinot Noir Chardonnay Limestone soils Continental
📖 Read
🃏 Flashcards
Quiz →
Group of friends at a wine bar
CellarTrek Social
The social layer
built for collectors
Wine is better shared

A social layer built for
serious collectors

CellarTrek connects you with fellow collectors, your wine groups, and the venues you love — all centred around what's actually in your cellar.

👥

Friends & wine groups

Connect with fellow collectors, build private or open wine groups, and see what people in your circle are drinking. Groups can be free-floating or anchored to a venue — your local wine bar can host its regular tasting group directly on CellarTrek.

  • Add friends by email or QR code
  • Public or private group settings
  • Share tasting notes within your group
  • Venue-anchored groups for member communities
🥂

Tasting events

Host a blind tasting, a pairing dinner, or a cellar showcase. CellarTrek handles the entire event — from AI-written invitations to printed name cards.

AI Write the invitation — describe your event, Claude crafts the wording
RSVP Shareable link — guests RSVP without needing an account
PRINT Generate name cards, wine cards, menus, and seating plans
CHECK-IN Check guests in on the night — live attendance tracking
For dinner party hosts

Build the perfect
pairing menu

Tell CellarTrek what you're serving. It builds a full course-by-course pairing menu from your actual cellar — matching the wines you already have to each dish. Then generates a printable menu card, ready to place on the table.

  • Course-by-course wine pairings from your cellar
  • Printable A5 menu cards with wine story
  • Seating plan with guest wine preferences
  • Tasting score cards for blind events
Pairing menu · Saturday dinner
Amuse-bouche
Oysters, crème fraîche
Billecart-Salmon Blanc de Blancs 2015
First course
Seared scallops, cauliflower purée
Ramonet Chassagne-Montrachet 2018
Main
Roast lamb, thyme jus
Château Pichon Baron 2012
Cheese
Comté, Époisses, Selles-sur-Cher
Taylor Fladgate Vintage Port 2000
From first bottle to Burgundy

How collectors connect
and travel together

CellarTrek turns individual collectors into a community — from casual tastings to week-long wine journeys.

01
👥

Create or join a group

Start a wine group with friends, colleagues, or your local venue community. Private groups for close circles, open groups for anyone to discover. Add members by email or share a join link.

02
🥂

Host a tasting event

Create an event in your group. Describe the occasion — CellarTrek's AI writes the invitation. Build a pairing menu from your cellar. Share a public RSVP link — guests confirm without needing an account. Print name cards, menus, and score sheets.

03
✈️

Plan a group wine trip

Propose a wine region trip to your group. Members RSVP — yes, no, maybe. Set dates, share notes. The AI builds a day-by-day itinerary tailored to your group's combined cellars, prioritising the producers you all love.

04
🍾

Add to the cellar on the road

Scan a label at the domaine — it goes straight into your cellar with full AI tasting notes and provenance. Share a bottle discovery with your group. Your journey becomes part of your collection story.

Groups per account
Free
Events and groups
AI
Invitation writing
Start a group — it's free
Couple walking through a vineyard estate
Every vineyard is a destination.
For the travelling collector

Wine country,
planned perfectly

The Exclusive plan includes a wine travel planner built for collectors who want more than a generic itinerary. Tell CellarTrek where you're going — it builds a day-by-day visit plan around the producers already in your cellar, the vintages worth tracking down, and the restaurants worth booking.

  • ✈️
    Group trip planning
    Plan a wine trip with friends — propose dates, collect RSVPs, share an AI-generated itinerary, and coordinate the whole group without leaving the app.
  • 🗺
    Cellar-first itineraries
    CellarTrek checks your cellar before building the itinerary — prioritising producers you already love and vintages you're looking to complete.
  • 🏛
    Venue connect on the road
    CellarTrek venues in your destination city show up in your travel plan automatically — so you know which wine bars to book before you land.
  • 📍
    Region deep dives
    Pair your trip with the matching WSET education module — study Burgundy on the flight, visit the producers on the ground, add bottles to your cellar as you go.
"I used CellarTrek to plan a week in Burgundy with four friends. The AI knew exactly which domaines matched what was already in my cellar."
MARCO B. · COLLECTOR · HONG KONG
Group trip · Burgundy · Sept 2026
La Route des Grands Crus
5 days 4 going 1 pending
🍷
🥂
🍾
🫧
AI itinerary
DAY 1 · GEVREY-CHAMBERTIN
Domaine Rousseau · Domaine Mortet · Lunch at Chez Guy
DAY 2 · CHAMBOLLE & VOUGEOT
Domaine Roumier · Château du Clos de Vougeot · Dinner at Ma Cuisine
DAY 3 · VOSNE-ROMANÉE
DRC tasting (by arrangement) · Méo-Camuzet · Leroy
DAY 4–5 · MEURSAULT & PULIGNY
Domaine Leflaive · Coche-Dury · La Bouzerolle restaurant
6 bottles added to cellar on trip
Exclusive plan →
Regions covered by the travel planner
Burgundy Bordeaux Champagne Barossa Napa Valley Tuscany Rioja Mosel Douro + any region
Your favourite venues, connected

Wine bars and restaurants
that know what you love

Join the venues on CellarTrek to get their latest arrivals, exclusive member events, and personalised recommendations — all powered by what's already in your cellar.

For venue partners →
Premier Cru
Hong Kong
Your venue
here
Join free →
Scandinavia
Bar
The Wine
Library
Contact us →
Simple pricing

Start free.
Upgrade when you're ready.

No credit card required to start. All core cellar features are free, forever. Premium unlocks the full AI experience and advanced education.

Free
$0
forever

Full cellar management, WSET Level 1, and social features — no time limit.

  • Unlimited cellar tracking
  • WSET Level 1 curriculum
  • Regions, Grapes & Production paths
  • Wine groups & events
  • Venue connect
  • 10 AI queries per day
  • 9 languages
Get started
Exclusive
$10
per month

For the serious collector — travel planning, concierge AI, and early access to new features.

  • Everything in Premium
  • Wine travel planner
  • Concierge AI recommendations
  • Collection valuation (coming soon)
  • Early feature access
  • Priority support
Get Exclusive

Free plan includes advertisements from wine brands and Google AdSense. Upgrade to Premium or Exclusive to browse without ads. Learn more →

For wine venues

Your members.
More connected than ever.

Give your guests a reason to come back. CellarTrek for Venues puts your wine list, events, and exclusive offers directly in their pocket.

Explore venue plans Sign up free
Wine collector evaluating a glass in the cellar
CellarTrek
Every bottle is part
of the journey.
Track it. Learn it. Share it. Live it.
What collectors say

The wine app
that actually gets it

"Finally an app that treats my cellar the way I do — every bottle matters, and the AI actually knows what it's talking about."

Marco B.
Collector · Hong Kong

"I've been studying for my WSET L2 for months. Having the flashcards and quizzes inside the same app as my cellar is exactly what I needed."

Sophie L.
WSET Student · London

"The event creation is brilliant. I organised a six-course pairing dinner for twelve people — invitations, menus, name cards — in under an hour."

Kenji T.
Host · Singapore
Questions

Frequently asked

Is CellarTrek really free?
Yes. The free plan gives you full cellar management, WSET Level 1, wine groups and events, and venue connect — with no time limit. The free plan is supported by wine brand advertising. Premium removes all ads and unlocks unlimited AI and the full WSET curriculum for .25/month.
What AI model powers CellarTrek?
CellarTrek uses Claude by Anthropic — the same AI that powers much of the enterprise AI world. Claude is known for its accuracy on factual subjects like wine, and its ability to write beautifully and reason carefully.
How accurate is label scanning?
Label scanning uses Claude's vision capability to identify the producer, vintage, region, and grapes from a photo. It works well on most printed labels. If a label is handwritten, heavily worn, or very unusual, we recommend using the manual search fallback.
Is the WSET content official?
CellarTrek's education module follows the WSET Level 1, 2, and 3 curriculum structure and covers the same topics, but it is not an officially approved WSET programme. To receive a WSET qualification, you need to enrol with a WSET Approved Programme Provider and sit their exam. CellarTrek is the best study companion for that journey.
Does it work outside the US?
CellarTrek was built for the world from day one. The app is available in 9 languages: English, Spanish, French, Italian, German, Mandarin, Japanese, Tagalog, and Korean. It works in any country with an internet connection.
Can I cancel my subscription anytime?
Yes. Cancel from within the app settings at any time. You keep Premium access until the end of your billing period, then revert to the free plan. Your cellar data is never deleted.
I run a wine bar. Is there a plan for venues?
Yes — CellarTrek for Venues is built for wine bars, restaurants, wineries, and hotels. The Starter plan is free and includes member onboarding via QR code, a venue feed, events, and marketing materials. Venue Pro (99/month) unlocks unlimited members, the shop marketplace, and analytics. Visit our venue page to learn more.
CellarTrek · Begin your journey

CellarTrek
Every bottle is part of the journey.

Join collectors across Hong Kong, Singapore, London, and beyond. Free to start. No card required.

Start free today See pricing